Employees start their day by cleaning the snow off at least 1,000 vehicles.
At the car dealership in Westlake employees say they haven't noticed a drop in sales despite experts saying car sales are down nationwide from January 2013 to January of this year. The reason -- the bitter winter.
"Obviously it can always be better but this time of year the manufacturers know that it's hard to sell," says Burge.
So that's why dealerships like Pat O'Brien are offering hot deals to get customers on the lot driving away with one of their vehicles.
"Chevrolet is selling all their Silverados -- we have 850 of them. And then Pat O'Brien is selling them all at supplier pricing in addition to rebates and incentives," says Burge.
Enough of an incentive despite the cold to get people like Matt Sneed out looking.
"If your born and raised here your used to it . It doesn't bother you," says Matt Sneed.
Like 19 Action News on Facebook for the latest news, weather, sports and giveaways.