Super Bowl provides major boost to Baton Rouge tourism - WAFB 9 News Baton Rouge, Louisiana News, Weather, Sports

Super Bowl provides major boost to Baton Rouge tourism

Posted: Updated:
Baton Rouge saw a major boost to its tourism thanks to Super Bowl XLVII in New Orleans. Baton Rouge saw a major boost to its tourism thanks to Super Bowl XLVII in New Orleans.
  • Most Popular StoriesMost Popular StoriesMore>>

  • 2 carjackers who killed 3 kids still on the run

    2 carjackers who killed 3 kids still on the run

    Saturday, July 26 2014 11:03 AM EDT2014-07-26 15:03:41 GMT
    Police are searching for two men who carjacked an SUV and plowed into a group of children and adults selling fruit at a Philadelphia street corner, killing three kids and seriously injuring two women.More >>
    Police in Philadelphia are still hunting for a pair of carjackers who rammed a stolen SUV into a family selling fruit for their church, killing three young siblings.More >>
  • Indian teen has 232 'teeth' removed from jaw

    Indian teen has 232 'teeth' removed from jaw

    Friday, July 25 2014 11:23 PM EDT2014-07-26 03:23:39 GMT
    After complaining of pain in his jaw, an Indian teen and his family discovered that he had a severe dental condition - and surgeons pulled 232 "teeth" from his jaw. More >>
    After complaining of pain in his jaw, an Indian teen and his family discovered that he had a severe dental condition - and surgeons pulled 232 "teeth" from his jaw. More >>
  • Coroner: Girl's body was found in abandoned trailer's bathroom

    Coroner: Girl's body was found in abandoned trailer's bathroom

    Friday, July 18 2014 3:26 PM EDT2014-07-18 19:26:33 GMT
    It's been an extremely difficult day for family and friends as well as officers. So many people were crying, upset as the body of 5-year-old Janaya Thompson was removed from an abandoned trailer.More >>
    It's been an extremely difficult day for family and friends as well as officers. So many people were crying, upset as the body of 5-year-old Janaya Thompson was removed from an abandoned trailer. Coroner Gary Hargrove said Janaya's body was found in a bathroom.More >>
BATON ROUGE, LA (WAFB) -

Travel researchers said Super Bowl XLVII gave Baton Rouge a major tourism boost.

Smith Travel Research, which tracks hotel occupancy nationwide, reported hotel occupancy in the Capital City was 81 percent the day before the big game. On that day last year, occupancy was only 54 percent.

The report also stated hotel guests spent $2.54 million from Friday to Sunday of the Super Bowl weekend.

"The Super Bowl offered a great opportunity to showcase our city, and this report shows how effectively we prepared and executed," said Paul Arrigo, president and CEO of Visit Baton Rouge.

Additional data:

Occupancy

Feb. 1, 2013 - 69.5% (up 23.6% from Feb. 1, 2012)

Feb. 2, 2013 - 81.1% (up 51.1% from Feb. 2, 2012)

Feb. 3, 2013 - 69.4$ (up 79% from Feb. 3, 2012)

Weekend Avg. 2013 - 73.3% (up 48% from Weekend Avg. 2012)

 

Revenue

Feb. 1, 2013 - $773,758 (up 71.7% from $450,555 on Feb. 1, 2012)

Feb. 2, 2013 - $961,233 (up 121.8% from $433,471 on Feb. 2, 2012)

Feb. 3, 2013 - $808,245 (up 179.4% from $289,268 on Feb. 3, 2012)

Weekend Avg. 2013 - $847,745.33 (up 116.8% from $391,098 in 2012)

Weekend Total 2013 - $2,543,236 (up 116.8% from $1,173,294 in 2012)

Copyright 2013 WAFB. All rights reserved.

Powered by WorldNow