April 19, 2013 is WAFB's 60th birthday. We thought we would celebrate by sharing some photos with you.More >> WAFB brought Buckskin Bill Black into the homes of Baton Rouge children starting in the summer of 1955. It wasn't long before he captured the hearts of young and old alike. Take a walk down memory lane with us, won't you?More >> Flashback to 1966 ... the Baton Rouge Zoo needed a new elephant and WAFB (at the time Channel 28) sent a call to action for children everywhere to contribute their pennies for a pachyderm named Penny. Are YOU in these pictures?
Advertising has always been important to the business of TV. Back in the 50s WAFB found some interesting ways to get sponsor messages in front of the viewers.